I’m going to be honest here. I wanted to include Facebook Ads in this series about how to market your tennis programme. I think they are great – spend £50 and you can get your message seen by 20,000 local people. How much would it cost to get get that many leaflets out or to advertise in a magazine to that many people?
I use Facebook Ads regularly.
BUT……….I don’t consider myself knowledgeable enough about the subject to start teaching others. That is why I recommend taking a course in this subject, which is what I did. The great thing these days is that any subject you want to learn, you can take a course online for pretty low cost and really develop your skills in that area.
And the site that I use is……
At Udemy, you can find online courses on just about any subject, at a range of costs. With Facebook Ads, things change quickly so it’s important to find a recent course.
This is the course that I took below – it’s new for 2020, and at the time of writing this costs only£12.99!
It’s perfect for getting enough knowledge about Facebook Advertising to do a good job of it.
So that’s it for this post really – I’m not going to try to teach something that someone else can teach far better (e.g. the course above). I just wanted to say that I do highly recommend doing Facebook Advertising, but get a bit of help learning it.
A great free resource
While the above is a great paid resource to learn about Facebook advertising in general, David Martins of Tennis Business Academy gave an excellent webinar, which included a section with advice specifically about Facebook ads for tennis. See the video below – it should go straight to the right place, but if not, the relevant part is at 36.10.